Iintlobo zezithuba ze-Facebook zokwandisa ukuthengisa kwi-Ecommerce

Intengiso yeendaba ezentlalo ibe sesinye sezona zixhobo zisebenzayo zokwandisa i ukubonakala, gcina abathengi kunye nokwanda yokuthengisa kwi eCommerce. Ngaphakathi kwesi sistim yendalo yedijithali, Facebook ihlala lelona qonga linamandla lokunxibelelana nabathengi kunye nokukhulisa ishishini le-intanethi. Ukuze ufunde ngakumbi malunga nendlela yokufumana abathengi ngokusebenzisa le nethiwekhi yoluntu, ungandwendwela eli nqaku Ingaba indawo ye-e-commerce ingabafumana njani abathengi ngoFacebook?.

Ukufumana iziphumo ezilungileyo, kubalulekile ukusebenzisa izicwangciso zomxholo ezakhiwe kakuhle kwaye uthathe ithuba lokwahluka iintlobo zeposi ukuba Facebook inikeza. Ukusuka kumxholo obonakalayo ukuya kwiintengiso eziphuculweyo, uhlobo ngalunye lweposi lunenjongo yalo kunye neempawu ezinokunceda ukuphucula ukusebenza kwe-e-commerce.

Umgangatho kunye nokupapashwa okufanelekileyo

Umxholo yinkosi, kwaye kuFacebook lo mgaqo uhlala usebenza. Isithuba ngasinye kufuneka sibe enomtsalane, efanelekile kwaye eyongeza ixabiso kubalandeli bakho. Ezinye izinto omawuzigcine engqondweni ukuqinisekisa ukuba izithuba zakho ziyahlangabezana nezi ndlela zezi:

• Umxholo oluncedo nofundisayo: Yabelana ngamanqaku, iingcebiso, kunye nezikhokelo ukunceda abasebenzisi ukwenza izigqibo zokuthenga ezingcono.
• Iifomati ezahlukeneyo: Tshintshela phakathi kwemifanekiso, iividiyo, iicarousels, kunye nemijelo ephilayo ukugcina amava omsebenzisi ematsha.
• Ukusetyenziswa kobungqina: Thumela uphononongo oluvela kubathengi abonelisekileyo ukonyusa ukuthembeka kunye nokuthembela kuhlobo lwakho. Ukuze ufunde ngakumbi malunga nendlela yokusebenzisa uphononongo lwabathengi ukwenza ukuthengisa okuninzi, jonga eli khonkco.

Gcina izithuba zakho zimfutshane kwaye zithe ngqo

Ixesha lokuqwalasela kwimidiya yoluntu lifutshane. Ukubamba ingqalelo yabathengi ngelixa bekhangela kuFacebook:

• Sebenzisa imiyalezo emifutshane ezibalaselisa iingongoma eziziintloko.
• Buza imibuzo ekhuthaza unxibelelwano.
• Bandakanya iminxeba kwisenzo esinje "Fumana apha" o “Cofa ukuze ufumane ulwazi oluthe kratya”.

Ukusetyenziswa ngobuchule kwemifanekiso kunye neevidiyo

UFacebook uthanda umxholo obonakalayo, ngoko ke kufuneka ubandakanye imifanekiso ekumgangatho ophezulu kunye neevidiyo zokwandisa ukufikelela kunye nokubandakanyeka kwezithuba zakho.

Ezinye iingcebiso eziphambili:

• Imifanekiso: Qinisekisa ukuba zinomtsalane kwaye umele imveliso yakho kakuhle.
• IiVideos: Sebenzisa imibhalo engezantsi kwabo babukele umxholo ngaphandle kwesandi kwaye ugcine ubude bexesha phakathi 15 kunye nemizuzwana eli-60 ukubamba ngokukhawuleza ingqalelo.
• kuFacebook Live: Yenza imiboniso yemveliso ephilayo, phendula ii-FAQs, okanye ubambe iminyhadala ekhethekileyo.

Umodareyitha ithoni yentengiso kuFacebook

Abasebenzisi bakaFacebook abafuni kubethwa ngeentengiso. Endaweni yokugxila ekuthengiseni kuphela, zama:

• Ushicilelo nge amabali okanye amava ezinxulumene nebrand yakho.
• Umxholo wokuzonwabisa (i-memes, curiosities, trends).
• Iingcebiso kunye nezifundo malunga nokusetyenziswa kweemveliso zakho.

Ukufunda ngakumbi ngeendlela ezahlukeneyo zokukhuthaza iimveliso kunye neenkonzo zakho, jonga eli nqaku lifanelekileyo.

Unyuso kunye nonikezelo lwexesha elincinci

UFacebook lijelo eligqwesileyo khuthaza amaphulo esaphulelo kunye nezibonelelo ezikhethekileyo. Amanye amaqhinga aquka:

• Iintengiso nge izaphulelo zeziphulelo kuphela kubalandeli.
• Ushicilelo nge oonotsheluza (izaphulelo zivumelekile kwiiyure ezingama-24 okanye ezingama-48).
• Unyuso nge ubuncinane bokuthenga ukukhuthaza ukuthenga okukhulu.

Iintengiso zikaFacebook zeEcommerce

Izikhangiso ze-Facebook ikuvumela ukuba wenze imikhankaso ejoliswe kubaphulaphuli abathile. Ezinye iindlela ezisebenzayo zokuthengisa ngaphezulu ziquka:

• Amaphulo okuthengisa kwakhona: Iintengiso ezijoliswe kwabo bandwendwele iwebhusayithi yakho kodwa abathenganga.
• Abaphulaphuli abafanayo: Iintengiso ezijoliswe kubantu abanokuziphatha okufanayo kunye nomdla kubathengi bakho bangoku.
• Iintengiso eziguqukayo: I-Facebook ibonisa ngokuzenzekelayo iimveliso kubasebenzisi abanomdla ngokusekelwe kumsebenzi wabo.

Ukusebenzisa indawo yeMarike kaFacebook

Ukuba unevenkile ye-intanethi, Facebook Marketplace Lukhetho oluhle kakhulu lokunyusa ukubonakala kweemveliso zakho. Ezinye izibonelelo ziquka:

• Ukufikelela okukhulu kwe-organic ngaphandle kweendleko ezongezelelweyo.
• Ukusebenzisana ngokuthe ngqo nabathengi abanokubakho.
• Ukukwazi ukugqamisa iimveliso ngeefoto kunye neenkcazo ezicacileyo.

Ukuze ufunde ngakumbi malunga nendlela yokuphuhlisa ivenkile yakho ye-intanethi usebenzisa iiVenkile zikaFacebook, qiniseka ukuba uyalifunda eli nqaku.

Ukufumana impumelelo kuFacebook, kubalulekile dibanisa iindidi ezahlukeneyo zopapasho kunye nezicwangciso zokuthengisa. Ukusuka kumxholo wokubonwayo ukuya kwiintengiso eziphuculweyo kunye nokunyuswa kweqhinga, onke amaqhinga anegalelo ekwakheni isicwangciso esisebenzayo sokuthengisa idijithali. Linga ngeefomathi ezahlukeneyo kwaye ulinganise iziphumo ukuze ubone ukuba zeziphi ezivelisa olona nxibelelwano kunye noguqulo lwendawo yakho ye-e-commerce.

Inqaku elidibeneyo:

Iingcebiso ezili-9 zokunyusa ukuthengisa kwi-eCommerce