Xa une-eCommerce, uyazi ukuba enye yezinto zokuqala ekufuneka uzenze kukwenza iqhinga lokukwazi ukuthengisa nokufikelela kubathengi. Kodwa indlela yokwenza isicwangciso se-eCommerce?
Ukuba uzakuqala ishishini lakho, okanye sele unalo kwaye uqhuba, kodwa akubonakali kukunika iziphumo ezininzi, ngezantsi ndikunika izitshixo zokufezekisa. Ngaba siya kuyifuna?
Ngawaphi amanyathelo okwenza isicwangciso se-eCommerce?
Ukudala isicwangciso se-eCommerce akukho lula. Kodwa akunakwenzeka kwaye ayifuni ulwazi olukhulu. Kufuneka nje ucinge malunga nendlela yokufikelela kubathengi kwaye ubenze bazive betsalelekile kwiimveliso zakho.
Ukwenza oku, kufuneka uhlale ukhumbula ukuba kukho amanyathelo amaninzi ekufuneka uwathathe ukuseka isicwangciso seCommerce yakho. Kwaye ngaphambi kokuba ucinge ngayo, hayi, Isicwangciso sinokuba namanyathelo afanayo, kodwa kungekhona umxholo ngamnye kubo.
Umzekelo, ukuchaza iinjongo zevenkile yokudlala akufani nokuchaza iinjongo zevenkile yezinto zokudlala. Uyilo lwewebhu lwezo zombini iivenkile ze-intanethi kunye nomxholo oza kuveliswa azifani nazo.
Oko kuthethiweyo, amanyathelo ekufuneka uwagcine engqondweni ngala alandelayo:
Iinjongo
Ngaba uye wayeka ukucinga malunga nenjongo okanye iinjongo onazo kwi-eCommerce yakho? Ewe, kusenokwenzeka ukuba uya kuphendula ngoku ukuba iya kuba ithengisa kakhulu. Kodwa leyo yinjongo ngokubanzi kakhulu.
Ukuze wakhe iinjongo ezintle, Kufuneka ucinge ixesha elifutshane, eliphakathi kunye nexesha elide. Yintoni ofuna ukuyizuza kwixesha elifutshane? Mhlawumbi ukuthengisa kuya kunyuka nge-50%. Okanye ukuba ufumana i-100 yokuthengisa ngenyanga.
Ngexesha eliphakathi, unokucinga ngokuhlanganisa ishishini lakho nabathengi abaphindayo, okanye ukufikelela kwinani elithile lentengiso. Ngexesha elide, nangona kunjalo, ungacinga ngokuziseka njengeshishini elaziwayo le-e-commerce kwicandelo osebenza kulo.
Uyawubona umahluko?
Yazi abaphulaphuli bakho
Enye enkulu Enye yeempazamo ezenziwa ngamashishini kukucinga ukuba i-eCommerce yawo yeyawo wonke umntu. Ngaphezulu kwesihlandlo esinye, impendulo evela kubantu abazisebenzelayo kulo mbuzo kukuba: Ndithengisa kumntu wonke.
Kodwa inyaniso kukuba oku akunjalo. Sikunika umzekelo. Khawucinge ukuba unevenkile yokudlala. Unazo zonke iintlobo, ewe, kodwa ngoobani abaphulaphuli bakho bokwenene? Ungaphendula uthi ngabantwana, kodwa asiyonyani leyo. Abantwana abayi kuba ngabo bathengayo, ngabo babona izinto baze bacele abazali babo ukuba babathengele. Yaye aba ngabo benza isigqibo sokugqibela.
Oko kukuthi, abaphulaphuli bakho asingabo abantwana, kodwa ngabazali babo bantwana. Kwelinye icala, kufuneka uqinisekise abantwana ukuba bafune ezo zinto zokudlala. Kodwa kwelinye icala, kufuneka ukwazi ukwenza abazali babone ukuba ezi zinto zokudlala zineengenelo kubantwana babo.
Kwaye ukuphumeza njani oko? Ukucinga ngabathengi ofuna ukubajolisa. Banjani na, nokuba kukho amadoda amaninzi kunabasetyhini, ubudala babo, uhlobo luni lobume bentlalo abanayo, izinto zokuzonwabisa ... Okukhona uhlalutya le baphulaphuli ekujoliswe kuyo, imiyalezo engcono oya kuyidala ukuba bathenge kuwe, kuba uya kujongana nabo.
Oku Oku akuthethi ukuba awukwazi ukuthengisa kwabanye abaphulaphuli., kodwa kuyakuhlala kukho umba ophambili okanye ophambili, ofanele ukujongana nawo.
Khetha iqonga elifanelekileyo
Eli nyathelo liya kuxhomekeka ekubeni sele unayo i-eCommerce yakho eyenziwe okanye hayi. Ukuba awunayo, ibhekisa ekucingeni malunga nendlela oza kuyenza ngayo i-eCommerce yakho. Oko kukuthi, ukuba uza kuyenza nge-WordPress, kunye neqonga elikhethekileyo kwiivenkile ze-intanethi, kunye nenye inkqubo ...
Kukho ininzi yokukhetha kwimarike, kwaye nganye ineenzuzo kunye neengxaki zayo. Ngoko ufanele vavanya ngokusekelwe koku ukubonileyo ngasentla.
Ukuyila iwebhusayithi
Xa uyila i-eCommerce yakho, ungagxili kakhulu kwizinto ozithandayo kodwa kwinto ofuna ukuba abathengi bayibone. Okwangoku, ilula kakhulu, i-minimalist kunye noyilo olungahombisi kakhulu lusefashonini. Ewe kunjalo, kuba sithetha ngevenkile ye-intanethi, ziimveliso ekufuneka zithathe indawo esembindini.
Ngoko zama ukuyila iwebhusayithi engaxutywanga ziimveliso. Kungcono ukuba utsale ingqalelo yabathengi kwiimveliso eziphambili kwiphepha kwaye, xa bezibona, ungabakhokelela kwezinye iimveliso. Ngale ndlela, uya kubanqanda ukuba babe neenketho ezininzi kangangokuba bangazi ukuba bakhethe ntoni (kuba ekugqibeleni abayi kuthenga nantoni na).
Veza umxholo ofanelekileyo
Ewe, ndiyazi, bathi iiblogi azinamsebenzi ngoku. Kodwa yimpazamo enkulu. Kwaye siza kukubonisa ukuba kutheni.
Ukuba ufuna ukufumana notoriety, ukuba Abathengi kufuneka bakwazi kwaye bakuthembe; kufuneka bazi ukuba uyayazi into othetha ngayo. Umzekelo, ukuba ivenkile yakho ithengisa iincwadi zokufunda isiKorea, baya kufuna ukwazi ukuba uwuqonda kakuhle umbandela ukuze ubacebise ukuba bakubuza ngeencwadi zabantwana, okanye iindlela zokufunda bebodwa.
Ukuba awubonisi ukuba unolwazi olunzulu ngesihloko i-eCommerce yakho ijongene nayo, ngaba abantu baya kukuthemba? Hayi. Kwaye yingxaki leyo, kuba iya kwenza ukuba ukhethe ngokusekelwe kwixabiso; kodwa abayi kwakha ukunyaniseka, kwaye ukuba bafumana into ephantsi, baya kukhuphiswano lwakho.
Ngaphezu koko, umxholo ochaphazelekayo awuyona nje into yeblogi. Kukho imidiya yoluntu, kukho ukuthengiswa kwe-imeyile, kukho iintengiso, njl. Konke oku kuchaphazela indlela abathengi bakho abanokuthi bakubone ngayo.
Lungiselela i-SEO
Siyaqhubeka nelinye lamanyathelo okudala isicwangciso se-eCommerce. Oku kuhamba kunye neyokuqala, kuba iquka Khangela amagama angundoqo onokuwasebenzisa ukubonakala kwiinjini zokukhangela ukuze abasebenzisi bakufumane.
Umzekelo, kwimeko yeencwadi zaseKorea, amagama angundoqo anokuba: iincwadi zaseKorea, funda isiKorea, uthenge iincwadi zaseKorea, ufunde isiKorea...
Le yimiqathango enxulumene kwaye iya kukhangelwa kuGoogle. Kufuneka ufumane abo bakusebenzelayo kwaye ungoyiswa kakhulu lukhuphiswano.
Ukuseka isicwangciso sokuthengisa sedijithali
Isicwangciso sokuthengisa idijithali sinzima, kwaye asinakwenziwa ngosuku okanye emva kwemini. Kufuneka ulawule yonke inkalo yeshishini lakho, ukusuka kwi-inventory, indlela iimveliso zakho eziza kufika ngayo, ukuba uya kuzilayisha njani kwiwebhusayithi, umxholo woluhlu, indlela yokubeka ixabiso, inkonzo yabathengi, ukuba ukuthunyelwa kuya kuba njani, njl.
Yonke into kufuneka isekwe, njengohlobo oluthile Iprothokholi emayilandelwe, hayi ngezenzo zangoku kuphela, kodwa nezizayo.
Hlalutya kwaye ulungiselele
Isinyathelo sokugqibela ekudaleni isicwangciso se-eCommerce kukuhlalutya yonke into oyisebenzisileyo. Kungenxa yokuba wenze iqhinga elihle akuthethi ukuba liza kusebenza. Oku kufana “novavanyo nempazamo”, apho kuya kufuneka wenze njalo jonga ukuba le nto ubuyicingile iyasebenza na okanye kufuneka uyitshintshe.
Umzekelo, ukuba abaphulaphuli ojolise kubo ngabasetyhini kwaye abathengi bakho abaphambili ngamadoda; okanye ukuba iqonga olisebenzisayo alikuvumeli ukuba uthengise ngokuchanekileyo, okanye abantu abathengi kuwe.
Njengoko ubona, ukwenza isicwangciso seCommerce akukho nzima. Kuthatha ixesha kwaye kufuneka uhlalutye ishishini lakho nzulu. Kodwa oko kuya kukunceda ukuba ufikelele kubathengi bakho kwaye uthengise ngakumbi. Ngaba ukhe wenza iqhinga elinje?